Election 1940: The First Ladies (Eleanor vs. Edith)

The Pittsburgh Press (October 28, 1940)

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Says Fannie Hurst…
MISTRESS OF WHITE HOUSE MUST BE MORE THAN JUST A GRACIOUS LADY

Mrs. Roosevelt Is Given Vote of Writer

What sort of “First Lady” do Americans want in the White House! Fannie Hurst, famous author and playwright, thinks she must be a person of initiative and action in the national scene. In the article below, Miss Hurst casts her vote for Mrs. Roosevelt. Rita Weiman, popular writer, disagrees. Tomorrow, Miss Weiman will present the case for Mrs. Wendell Willkie.


By Fannie Hurst

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Eight years ago a long and shuddering gasp shook this country from coast-to-coast.

What-ho! A personality instead of a housewife in the White House! What have we here?

Then, with one gargantuan impulse, the composite tongue of the nation vegan to wag:

The First Lady’s place is in the White House. What’s the big idea. the wife of the President of the United States interesting herself in the United States? Why doesn’t Mrs. Roosevelt stay at home?

“Stop her,” cried the ladies of the land, who behaved as if London Bridge were falling down. “The First Lady’s place is in the White House, seeing to it that the guests don’t steal napkins; entertaining cabinet wives and visitors from Duluth; deciding the color scheme of guest soap; and joining the Easter Egg Romp on the lawn.”


Shades-of-the-Gentle-First-Ladies-of-Administrations-Gone-By, what have we here? As a matter of fact, we have a First Lady who immediately solved the problem of guests stealing napkins by substituting linen that did not bear the White House insignia. We have here a First Lady who does pass on the color scheme of guest soap; who entertains visiting ladies from Duluth on a frequency scale that has probably never been practiced before, and whose Easter Egg activities are second to none for zest and conformity.

Nevertheless, that long shuddering gasp of eight years ago, which, it is true, has now subsided into a coast-to-coast purr, was real and disturbing to the American people.

Now, what has this personality-plus, whose interests range from bathroom curtains top affairs of empire, done to the tradition of First Ladies of our land?

Mr. and Mrs. Man-in-the-Street, take it and like it, (and I believe you do), she has smashed it to smithereens.


This is not to say that there will not, in the future, be First Ladies who will resort to the easy atavism of slipping back into just the role of gracious lady.

Inevitably those to follow in her illustrious shadow will be destined to the odiousness of comparison. Down through the pleasant corridors of the White House on Pennsylvania Avenue will roll long reverberations of the name of the woman who, with reverence and humility, did many things because they “had been done,” and with courage and initiative, did many things because they had not been done.

“That dates back to the Eleanor Roosevelt,” or “Eleanor Roosevelt was the first one to do that,” will be colloquial phrases on the tongues of generations of First Ladies to come.

So should they be grateful phrases on the tongues of a progeny that stands fair to profit because back here in the troubled years between 1932 and 1940, a personality who was housewife, humanitarian, gracious lady, pathfinder; who was a many-faceted human being, dared to let her intelligent interests range from bathroom curtains to yogi, to social security, to wife and motherhood, to folk dances, to baby formulae, to housing, to coal miners, to equal suffrage, to peace, to rich men, poor men, beggar men, thieves, doctors, lawyers, merchants, chiefs; to ivory, apes, peacocks, sealing wax, airships, democracy, babies, spoon-bread, higher education, knitting, domestic service, adult education and grandchildren.


The present First Lady isn’t a “fine hand” in affairs of state, or in that circuitous exercises of feminine influence as we know it to exist in European politics. She is as forthright as a lad, more intelligent than intellectual, does things for simple, uncomplicated reasons such as the greatest good for the greater number.

When she errs, her mistakes are built on solid gold impulses and her successes outnumber them overwhelmingly.

This is a Lady hard to beast. Her successors, whether they are to be disturbed by it or not, are never going to be allowed to forget that in 1932, she walked into the White House, put it in order, kept it in order, and did one of the most astonishing side jobs in the history of First Ladies, or for that matter, in the history of American ladies.

She would not recognize intrigue if she met one on the street. Her basic motives are uncomplicated. She likes hot dogs for the pleasant democratic reason that she is like that.

The chances are she has never thought much one way or another about this housewife or personality business.

She happens to be both, and that’s just one reason why I am voting her a third term.

TOMORROW – Rita Weiman presents Mrs. Wendell Willkie.

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The Pittsburgh Press (October 29, 1940)

Rita Weiman Says —
AMERICA’S NEXT FIRST LADY WILL REQUIRE A MANTLE OF DISCRETION

Journalist Views Mrs. Willkie As Qualified

What sort of “First Lady” do Americans want in the White House! In the first of two articles written for The Pittsburgh Press and other Scripps-Howard newspapers on this much argued question, famed writer Fannie Hurst voted for Mrs. Roosevelt on the basis of her widespread activities. Today she is answered by Rita Weiman, internationally noted newspaperwoman, novelist and playwright. Miss Weiman prefers Mrs. Willkie, and explained why in the article below, second and last in the debate.


By Rita Weiman

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More words than any statistician could estimate have been used to tell the American people what kind of man this coming election must pace in the White House.

A few words covering the essential qualities our next First Lady

As a public person, and equally as a private individual, every move she makes, every word she utters, l will be examined through the magnifying glass of criticism.

The First Lady who enters the White House as its mistress in 1941 must fit herself perfectly to the mantle of discretion. Like a prisoner on trail, anything she says may be used against her.


We have a free press. No censor cuts out the sting of rash statements by persons in public life. By the same token, the wife of the President must indulge in no reckless opinions, acts or affiliations. Whatever her temptation, she must never forget that she holds the greatest position of any woman in the world; a position far more important than the individual who occupies it. This requires a mind always on the alert, active every minute to sense when silence is the better part of valor.

Often she will have to hold back comments and opinions which might have unfavorable repercussions. No matter what the provocation her wit must never turn acid.

She must not lend her name to anti-social movements. However impersonal her interest, such group movements may use the patronage of the wife of the President for purposes of which she cannot possibly have full knowledge.


She must keep in mind the fact that whatever her status socially, politically she is background. This does not imply that she be a negative personality. On the contrary, she must keep informed on all questions of national import. Yet at no time throughout her years as mistress of the White House should she assume a voice in governmental problems unless called upon to do so by some crisis nobody can foresee.

Her charm must be like that of a garden, so that everyone who comes into her presence senses graciousness and fragrance. The thorns should never be more prominent than the roses.

She will have ample opportunity to commercialize her position. Burt each time she accepts a “job” that pay well, no matter how charitably she may apply this payment, she submits her acts to the columnists and cartoonists; and lampoons can destroy a national figure (when that figure is feminine) with aim as fatal as the most deadly lethal weapon.

A world ridden by fear and lashed by the whip of nervous exhaustion looks to the United States for rescue. The woman who stands at the side of our next President shares that responsibility.


We cannot definitely state in advance how Mrs. Wendell Willkie would fill the exacting position of mistress of the White House. But judging by past performances, it is a safe guess that Mrs. Willkie possess the first requisites of a First Lady.

Since her husband’s nomination she has never been out of the picture, yet never conspicuously part of it. Content to take her place with dignity, she has made no misstep.

She has a son to whom she is devoted; yet not once throughout Mrs. Willkie’s tour of the country has she played up the role of mother, even though it might have gained favorable attention and possible votes. She has vitality; yet does not turn it on in a blaze for publicity purposes. She has charm, grace

Above all, she has proven that she understands the essential gift of the wife of a man in public life – the value of silence.

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